[Beanie]

The X Factor just have to change the profile of the winner IMO...another along the lines of Leona/Shayne, as good as they may be vocally, heads down a bit of a dead end. It feeds the public so much of that particular person that after 12 weeks they are saturated in terms of coverage, and the shine/star quality is lost.

I thought they might do it last series with Eton Road, but surely this year the only new route they have is a group winner...otherwise it'll be same old same old.